The Sustainability Communicator’s Playbook for
Maximizing ESG Funding

Avoid These 5 Mistakes That Leave Your Reports Ignored, Your Sustainability Initiatives Underfunded, and Your Influence Marginalized (Even Though You Know Climate Risk Puts Your Company at Risk)
Ready to turn sustainability goals into funded action?

I'm Alison Walton, a tech veteran and sustainability champion. With this email course, I will help you:
Understand how to write for compliance AND make a compelling case for your sustainability initiatives
Use AI to support your business case not undermine it
Speak to executives and investors in language they understand
This free email course gives you everything you need to shift ESG from a cost overhead to a driver of resilience and competitive advantage.
Want to make sure this free email course is “worth it” before you sign-up?
Here's everything that's inside:
Mistake #1: Writing for compliance instead of clarity (and why this means your initiatives get sidelined when budgets are set)Mistake #2: Focusing on climate risks without connecting them to business risk (and why this turns your sustainability initiatives into a ‘nice-to-have’ instead of a business priority)Mistake #3: Expecting executive buy-in without data-driven evidence (and why this puts you into an endless loop of justifying ESG efforts while your competitors position themselves as industry leaders in climate resilience)Mistake #4: Overloading reports with AI-generated jargon (and why this leaves your recommendations ignored and critical ESG initiatives without financial backing)Mistake #5: Using the same ESG messaging for all your audiences (and why your messaging needs to speak directly to financial leaders if your funding requests are to succeed)
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Within the next minute or two, you're going to get an email from me ({Your Name}).This email contains instructions to get started with our {{EEC Name}}, so be sure to check it out!But if you have any questions, don't hesitate to hit reply and let me know—I'll be happy to help! :-)Now go and check your inbox!
P.S. If you don't find the email in your inbox in the next couple of minutes, please check your spam folder...Chances are it ended up there.(Since I'm relatively new to sending emails to my list, sometimes the "email algorithms" think I'm a robot! 🤷🏻)